Tier3 Media: Paid Ads Strategist - Meta & Google
Source: weworkremotely
Headquarters: United States URL: https://www.tier3media.com/
Remote | Medical Aesthetics Marketing | 30-35 Client Portfolio
We Don't Need a Media Buyer. We Need a Marketer.
If you think your job ends when someone clicks an ad, this isn't for you. We need someone who obsesses over the entire journey: Ad → Landing Page → Email/SMS → Booking → Treatment. We don't celebrate leads. We celebrate people walking through the door.
About the Role
You're a full-stack marketer who's deep in Meta and Google ads but understands how everything connects. You can write killer ad copy, optimize a landing page, fix a broken funnel, and explain strategy on a client call.
You'll manage paid advertising for 30-35 medical spa clients and drive the strategy for your portfolio with the support of an Account Manager.
What You Actually Do
Lead Strategy
- Run weekly internal team meetings - what's working, what's not, what to test
- Analyze full funnel performance: ads, landing pages, follow-up, bookings
- Make calls on when to scale, pivot, or pause
Execute Campaigns
- Build and optimize Meta and Google campaigns daily
- Write ad copy that converts
- Test creative angles, audiences, offers, landing pages
- Optimize for bookings and treatment rates, not just leads
Think Full Funnel
- Fix broken landing pages that aren't converting
- Design email/SMS sequences that drive bookings
- Understand consumer psychology: What makes someone book their first Botox?
- Connect ad spend to actual practice revenue
Collaborate
- Work with designers on creative concepts and angles (you're the creative director)
- Partner with Account Manager on client strategy
- Join client calls when performance needs strategic intervention
- Spot upsell opportunities
Requirements
You're the Right Person If:
- ✅ Expert in Meta ads, strong in Google Ads - with 3+ years experience and proven results
- ✅ Can write compelling ad copy and landing page copy
- ✅ Understand full-funnel marketing (not just traffic)
- ✅ Comfortable on client calls explaining strategy
- ✅ Lead meetings with clear POV, not just data dumps
- ✅ Collaborate with designers like a creative director
- ✅ Constant learner who studies competitors and tests new approaches
- ✅ Care about business outcomes (bookings) not vanity metrics (leads)
- Bonus: Medical aesthetics background, GoHighLevel knowledge
What We DON'T Want
- ❌ Media buyers who optimize in a vacuum
- ❌ Order-takers waiting to be told what to do
- ❌ People who think "leads are up" = success
- ❌ Specialists who can't see the bigger picture
About Tier3 Media
We're a digital marketing agency exclusively serving 100+ medical spas nationwide. We're growth partners who understand the aesthetics industry deeply.
What We Offer
- Ownership over your portfolio
- Clear growth path
- Cutting-edge tools
- Remote flexibility
- Competitive pay
To Apply
https://weworkremotely.com/remote-jobs/tier3-media-paid-ads-strategist-meta-google