We are looking for a Mobile App Growth Specialist to help grow and improve a portfolio of mobile apps.
This is a long-term opportunity for someone who understands both marketing and product growth. The ideal candidate can help take apps from launch/growth stage through user acquisition, retention, and monetization.
Responsibilities:
\\\\- Develop and execute growth strategies for mobile apps
\\\\- Improve App Store Optimization (ASO) including keywords, screenshots, descriptions, and positioning
\\\\- Research competitors and identify growth opportunities
\\\\- Create and optimize user acquisition funnels
\\\\- Develop strategies to convert free users into paying customers
\\\\- Analyze user behavior and suggest product improvements
\\\\- Build lifecycle campaigns (onboarding, retention, re-engagement)
\\\\- Monitor and improve app reviews and ratings
\\\\- Test apps, identify bugs/issues, and create clear documentation for developers
\\\\- Provide feedback on UX and feature improvements
Requirements:
\\\\- Experience with mobile app marketing/growth
\\\\- Understanding of ASO and app store ranking factors
\\\\- Experience with subscription apps or freemium models is a plus
\\\\- Strong communication and documentation skills
\\\\- Ability to think strategically while also handling execution
Bonus:
\\\\- Experience with Meta/TikTok/Google ads
\\\\- Experience with analytics tools (Firebase, Mixpanel, Amplitude, etc.)
\\\\- Experience managing app launches or SaaS products
Compensation:
$15-$35/hr depending on experience. Open to ongoing weekly hours for the right person.
To apply, please send:
\\\\- A short introduction
\\\\- Examples of apps/products you have helped grow
\\\\- Your experience with ASO, lifecycle marketing, or monetization
\\\\- Hourly rate
\\\\- Availability/time zone
Looking for someone interested in a long-term working relationship, not a one-off project.