Content & Social Lead

Aragon is seeking a Content & Social Lead to join its marketing team.

About Aragon

Aragon is a team of 20 people building tooling for the creation and management of on-chain organizations. Their mission is to enable any organization to experiment with governance at the speed of software. Aragon launched the first DAO framework in 2017, securing over $35 billion in assets. They are currently building the next generation of tooling for on-chain organizations, with a full-stack suite of products and services currently used by projects such as Polygon and Taiko.

About the Role

As the Content & Social Lead, you'll report directly to the Head of Marketing and lead the strategy and execution across Aragon’s core content platforms: blog, social, and email.

Requirements

3+ years of experience in content marketing or social media marketing
3+ years of experience working in web3, namely B2B marketing
Strong understanding of decentralized infrastructure, protocols, governance, tokenomics, and DeFi
Strong understanding of web3 culture, with a ‘finger on the pulse’ within the industry
Experience working with multiple communication verticals like social, blog, email, multimedia (livestreams)
Experience working with third-party tooling like CRMs, Semrush, Figma
Experience working and coordinating professionally with industry partners on collaborative projects
Experience driving SEO strategies and a solid understanding of key frameworks for content marketing
Ability to write technical content and documentation
Ability to effectively communicate deeply technical concepts with differing applications to varied audiences
Native or fluent in written English

Responsibilities

Own the strategy, maintenance, and distribution of content on Aragon’s blog and resource library
Own the strategy, maintenance, content, and growth of Aragon’s key social media platforms, namely Twitter (X) and LinkedIn
Lead ideation, planning, and execution for growth initiatives on social media channels, leveraging new opportunities across both existing and new channels
Identify and keep on top of web3 culture and industry trends to implement and leverage within our own social strategy
Drive multimedia content campaigns like Spaces and Livestreams
Devise a strategy for and continue to maintain email communications for Aragon
Support the Head of Marketing on GTM and campaigns as and where content plays a key role
Support partner launches and initiatives through content and social planning & execution
Support the product team in the development and maintenance of Aragon’s docs

Additional Information

Aragon is a remotely distributed organization.
The team gets together for quarterly in-person offsites in Europe.
You will get all of the resources needed to be effective, including a budget for setting up your remote work environment and personal development.
You will be a part-owner of Aragon X.
This role reports to Aragon X, a Swiss AG.
Aragon is an Equal Opportunity Employer.