Vidalytics: [EUROPE ONLY] AI Native Performance Marketing Manager – In-House MarTech Video SaaS
Headquarters: Austin, TX
URL: https://vidalytics.com
If you love running ads, scaling winners, and turning tiny tests into explosive results — and you want to do that at a SaaS company built for performance marketers — keep reading.
We’re Vidalytics.com, a video hosting platform made for Video Sales Letters (VSLs), used by top direct response and performance marketers. Videos hosted on Vidalytics have sold over $5.7 Billion. We aren’t some brand-awareness fluff factory — we’re ROI or die.
Clients include: VShred, Frank Kern, USCCA, Jon Benson, Primal Health, Brendon Burchard, Performance Golf, Todd Brown, Perry Belcher, Entrenation, Mike Dillard, Trugenics, Chris Haddad, and even bigger/better-known brands that are under NDA.
What You’ll Be Doing (Job Tasks)
- Own ROAS and all key ad performance metrics. Run performance campaigns primarily on Meta (Facebook/IG), Google/YouTube, and/or LinkedIn.
- Own campaign performance from click to conversion — not just the ads, but how they convert.
- Collaborate with copywriters, designers, and the CRO team to improve landing pages and funnel flows.
- Help shape our creative + funnel testing roadmap.
- Analyze weekly data and provide insights that inform copy, creative, and targeting.
- Create and test ad creatives yourself and collaborate with the internal creative team.
- Own the messaging strategy for VSL funnels and collaborate with copywriters to optimize conversions.
- Track results obsessively — CAC, CTR, CVR, ROAS, LTV.
- Manage creative testing lifecycle (hooks, angles, CTAs, formats).
- Ensure accurate tracking: Meta Pixel, Google Tag Manager, 3rd party + custom tracking.
- Set up and optimize TOF / MOF / BOF campaigns.
- Run ads to different funnel types: trials, info, book-a-call, etc.
- Plan and test new acquisition channels where it makes sense (Google Search, YouTube, LinkedIn, etc.) with an eye toward scalable ROI.
Requirements
- You’ve been running Meta Ads for at least 2 years, with budgets at or above $15k/month. Ideally much higher.
- You’re AI Native; you’re a full-stack swiss army knife of marketing with AI Agents, LLMs, and Claude Code. You are always testing the latest tools.
- You think in ROAS, CAC, LTV, and know how to move those metrics.
- You have a strong direct response mindset — you care about leads and conversions, not vanity metrics.
- You understand audience segmentation, behavioral retargeting, and creative hypothesis testing frameworks.
- You’re experienced with tracking and attribution — Meta Pixel, CAPI, UTM setup, etc.
- You’ve worked with or in SaaS, info products, or high-ticket offers.
- You can collaborate tightly with a creative team to move fast and test constantly.
- Your working hours need to have a strong overlap with the Eastern US time zone.
Nice-to-Have
- Robust experience with Google Search, YouTube, or LinkedIn ads.
- Ability to build both low-spend, high-ROI retargeting campaigns and high-spend prospecting campaigns.
- Familiarity with CRO (funnel auditing, test planning, or executing split tests).
Who You Are (Personality Type)
- You’re sharp and detail-oriented but pragmatic.
- You move fast. You ship tests, learn from the data, and launch again.
- You think in terms of hypotheses and outcomes — not just tasks.
- You love data — ROAS, CAC, LTV, CTR, CVR — and you let it lead your decision-making.
- You’re curious and ask great questions about the impact of changes on the funnel.
- You’re a clear communicator, open to direct feedback, and comfortable giving it too.
- You work well cross-functionally, especially with copy, design, dev, and PMs.
- You’re comfortable owning performance and speaking confidently about results.
- You have opinions, but you’re more loyal to performance than ego.
What You’ll Love About Us (Benefits and Perks)
- High-performance culture: You’ll be a key member of a team that gets things done.
- No office politics: We’re small, flat, and direct.
- We value your ideas: Open-door policy with the CEO.
- Rest and relaxation: 20 days of PTO.
- Professional development: We pay for classes, conferences, and more.
- Human-centric: We treat every co-worker with respect and kindness.
- Career growth: A resume-making position with high responsibility and room to grow.
- Entrepreneurial environment: We are looking for intrapreneurs to help us scale and potentially co-found future sister companies.
Vidalytics’ Values
- Play to Win: We are competitors. We fail fast so we can win.
- Scrappy: We are a startup. You need to be able to learn fast, move fast, and handle chaos.
- Meritocracy: The best idea wins. Test, analyze, hypothesize, and scale with data.
- Own Yourself: We do what we say and own our mistakes.
- Self-Actualization: A place for hyper-learning and upleveling skills.
- Conscious Teamwork: No politics. Attack ideas, not people.
To apply: Click here to apply via We Work Remotely