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Job Title: Manager of Influencer Marketing
Source: remoteok
Newhouse is a leading independent marketing and communications agency that serves the entertainment industry and various brands in the automotive, finance, and DTC verticals.
We are looking for a freelance Influencer Marketing Manager with superior communication skills, keen attention to detail, and a desire to build valuable working experience with a select portfolio of clients who are also household names.
Job Responsibilities
- Campaign development: Work with the strategy team to ideate and develop engaging influencer campaigns.
- Creator Discovery: Generate thoughtful target lists of influencers based on campaign KPIs.
- Content Briefs: Craft detailed creator briefs around key program objectives and creative goals.
- Contract negotiation: Assist with negotiating and executing contracts with influencers.
- Onboarding: Onboard and oversee creators as they plug into the overall marketing program.
- Communication: Serve as the main point of contact for creators, maintaining daily communication with them and their reps.
- Monitor: Ensure that creator content meets brand standards.
- Trends: Stay up to date on social media and creator trends.
- Budgeting: Assist with managing campaign budgets to ensure profitability.
- On-Site: Cover in-person creator events.
Qualifications
- Educational Background: Bachelor’s degree in Marketing, Business, or a related field.
- Professional Experience: At least 1 year of experience with a brand or agency in a similar capacity.
- Skills: Strong analytical skills, proficient in data analysis tools, and excellent at presentation software like Google Slides.
- Communication Skills: Exceptional communication skills, with the ability to articulate campaign goals and objectives.