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Content Writer Marketing
Source: remoteok
About Xapo Bank:
At Xapo Bank, we are a fully distributed team of over 180 Xapiens working remotely from 40+ countries. Our mission is to create a world that enjoys economic freedom and wealth protection, regardless of location or political climate. We are committed to changing the way things are done. Risk management is a key responsibility for every Xapien.
About the Role:
This is a full-time, 100% remote position. The Content Writer will report to the VP of Marketing and will be crucial in developing and executing Xapo Bank’s content strategy to drive brand awareness, engagement, and conversions.
Responsibilities:
- Develop and implement a comprehensive content marketing strategy that aligns with the company’s growth objectives and brand positioning.
- Lead SEO efforts to increase visibility and organic search rankings, collaborating closely with web developers.
- Manage content production across various formats including blogs, white papers, video, and social media, ensuring all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience.