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CRO Specialist at sofatutor

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Job Title: CRO Specialist (all genders)

Company: sofatutor GmbH Headquarters: Berlin URL: https://jobs.sofatutor.com/

Design and run A/B tests that directly impact subscription growth for one of Europe's leading EdTech platforms – 1M+ users, real experiments, measurable results.

We’re looking for a Conversion Rate Optimization (CRO) Specialist (gn) to join our Product Growth Team and help drive one of sofatutor’s most important goals: turning more parents into customers who trust us to support their children’s learning journey. In this role, your work will have a direct and measurable impact on the company’s success. By designing and running smart, strategic A/B tests, you’ll help increase user acquisition, activation, and retention across our subscription-based learning products. You’ll collaborate closely with designers, developers, data analysts, and senior leadership to uncover high-potential growth opportunities and turn insights into real results.

  • Location: 100% remote (EMEA)
  • Commitment: 32-40h/week

Your Tasks

  • Define and implement growth experiments across the funnel: From hypothesis to launch and evaluation.
  • Maintain a clear pipeline of experiments: Based on impact, effort, and learning value.
  • Collaborate closely with design, engineering, and key stakeholders: To translate testing concepts into high-quality experiments.
  • Leverage analytics, user research, competitor insights, and best practices: To identify opportunities and build strong hypotheses.
  • Share experiment results, insights, and learnings: Transparently with the team and stakeholders to drive alignment and continuous improvement.

What you bring to the table

  • Experience: A minimum of 2 – 4+ years of experience in conversion rate optimization (CRO), website optimization, or growth-focused roles.
  • Track Record: A strong track record of designing and executing experiments that resulted in measurable business outcomes (e.g., increased conversion rates, revenue uplift).
  • High-Velocity Testing: Experience working in high-velocity testing environments and a drive to continuously improve experimentation speed without sacrificing quality or learning value.
  • Analytical Skills: Advanced analytical capabilities with hands-on experience interpreting quantitative data from platforms such as GA4, Amplitude, or Power BI.
  • Conceptual Thinking: Strong conceptual thinking, with the ability to structure and prioritize experiments around strategic growth objectives.
  • Design Proficiency: Proficiency in Figma or equivalent design tool is essential, with the ability to independently produce high-fidelity, multi-variant test concepts.
  • Communication: Excellent communication skills in English, with the ability to present insights and strategies clearly to stakeholders across functions and seniority levels.
  • Tooling: Experience with A/B testing tools (e.g., Convert) and familiarity with complementary insight tools (e.g., Hotjar).
  • Preferred: German language skills to better understand customer needs in DACH markets.

What we offer

  • Flexible Work: Flexible hours, remote-first, up to 180 days/year from EU if not located in Germany.
  • Team Events: Regular meetups – online and in Berlin.
  • Extra Time Off: 2 paid volunteering days + Dec 24 & 31 off.

At sofatutor, we are committed to continuously developing an inclusive work environment that supports your growth - regardless of gender, marital status, sexual orientation, religious beliefs, age, disability, education, or ethnicity. We’d love for you to join us in shaping this together!

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