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Local SEO and Google Business Profile Specialist

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Job Title: Local SEO / GBP Specialist

Focus: Fixing the technical issues that negatively impact map pack rankings for small businesses, service-area businesses, and single-location shops.

About the Role

I specialize in Google Business Profile (GBP) optimization and local SEO. I help businesses that are being outranked by competitors with inferior reviews but cleaner profiles. My approach focuses on technical cleanup and structural optimization rather than "glamorous" quick fixes.

Common issues I resolve include:

  • Consolidating duplicate listings caused by old addresses or rebrands to ensure review equity is not split.
  • Optimizing primary categories to ensure they match specific search intent rather than generic terms.

Services Provided

  • Full GBP Audit: Includes categories, NAP (Name, Address, Phone) consistency, photos, posts, Q&A, and duplicate listing cleanup.
  • Website Local Signals: Implementation of schema markup, NAP matching, and location pages for multi-location businesses.
  • Citation Cleanup: Cleaning up business information across online directories.
  • Review Strategy: Developing systems for review velocity and professional responses (no review buying).
  • Geogrid Ranking Scans: Providing visibility into how you rank across your entire service area, rather than just a single spot check.

Compensation & Terms

  • Rate: $15/hr or $100 flat per audit.
  • Fixed Pricing: Happy to scope a fixed price once the listing is reviewed.
  • Turnaround: Audit reports are delivered in 3–5 days, with ongoing work available if required.

Expectations

I provide a clear, prioritized plan based on what is actually broken, rather than a checklist of vague "best practices." Please note that I cannot promise a specific timeline for achieving a #1 ranking, as Google's algorithm shifts constantly.

Get Started

I am happy to provide a quick, free look at your GBP. If you are interested, please drop your business name or a link in the comments. No pitch—just an honest assessment of what I see.

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