Associate Director of Athlete Engagement
Source: remoteok
Company Description
Axe Sports Group is a sports marketing agency specializing in NIL and brand partnership deals for college and professional athletes. Our mission goes beyond contracts — we empower every athlete we represent through brand building, financial education, mental performance training, and mentorship. Our business is to build your brand; our goal is to help you grow as an individual.
Role Description
The Associate Director of Athlete Engagement is a remote-first, part-time role with occasional in-person travel for events and athlete engagements. This role is the primary point of contact and relationship owner for all college and professional athletes across the Axe Sports Group roster — the person athletes trust, go to first, and rely on to keep things moving.
Beyond relationship management, this role plays a key operational part in tracking and managing athlete deliverables across active brand partnerships and NIL campaigns.
Day-to-day responsibilities include:
- Onboarding new athletes and communicating campaign expectations and timelines.
- Tracking deliverables such as social posts, appearances, and content deadlines.
- Following up to ensure content is submitted and brand-compliant.
- Coordinating with internal team members and brand partners to keep campaigns on track.
- Flagging and escalating missed deadlines or communication gaps proactively.
- Representing the Axe Sports Group brand with professionalism, energy, and authenticity in every athlete interaction.
Qualifications
- 3–5 years of experience in athlete relations, talent management, sports marketing, brand partnerships, or a related field.
- Exceptional interpersonal and communication skills, with the ability to build trust and connect with people quickly.
- Strong organizational skills with the ability to manage multiple athletes and campaigns simultaneously.
- Experience working with or around college or professional athletes strongly preferred.
- Familiarity with NIL, brand deal structures, or influencer marketing is a plus.
- Self-starter with strong accountability and follow-through.
- Comfortable with occasional travel for events or in-person athlete engagements.
What You Gain
- A front-row seat to the NIL industry at a growing sports marketing agency.
- Direct involvement in athlete brand development and real campaign execution.
- Flexible, remote-first work environment with meaningful in-person touchpoints.
- Access to a growing athlete, university, and brand partner network.